Articles

How to Help Us Understand Your Business

When searching for a web design agency to further your business needs, there are some important tips that you must consider in order to be successful. Having a website designed by a leading Kansas City web design agency is going to be an important step in this process. At Fox Web Creations, we understand that the way your business is portrayed online is a serious business. Because of this, there are a lot of important pieces of information regarding your [...]

How to Find Images and Understand Copyrights

Have you ever heard the popular phrase, "a picture is worth a thousand words"? The truth is 65% of people describe themselves as visual learners(1). This simply means that for most of us, we prefer to be assisted  by pictures when digesting information. It stands to reason then, that if you want to run a successful blog or online business, you will want to incorporate as many images into your content as is practical. Not only do photographs serve to [...]

The Importance of Different Types of Keywords

When marketing your business online, it is important to have a good working knowledge of the different types of keywords you are going to use in your content creation. If you use keywords that are not a good fit for your particular business, or if you use them improperly, you could end up seeing results that are less than desirable. Considering the vast online competition with millions of articles published each day, you are going to want to make [...]

Increasing Female Contributions to Science and Technology

Science, technology, engineering and math (also referred to as STEM) have traditionally been male-dominated spheres, but this is changing in the twenty-first century. At high school and college levels, more girls are being encouraged to participate in traditionally male-dominated fields of study. In the past decade, females have increased their participation as entrepreneurs and their involvement with start-ups as well- but gender equality isn't the only driving force for change in the technology market. Businesses have to embrace new technologies [...]

SEO Trends in 2016

Top SEO Trends for 2016 SEO has changed significantly, largely due to constant modifications in search engine protocols. We've also learned the difference between keyword stuffing and organic material. Before, the goal wasn't readability so much as using phrases like "dentist New Mexico" as often as possible. Marketers were focused on content creation, optimization, and promotion, and not concerned with mobile devices and responsive design. SEO stays in a constant state of change, shifting seismically, leaving marketing teams [...]

Technology Is The Campfire Around Which We Tell Our Stories

Experimental musician Laurie Anderson (who’s quoted in the title of this blog) hit the proverbial nail on the head. With the advancement of digital communication technology, mass media has taken on a new connotation today. Compared to just a generation ago, people all over the globe are now creating and sharing stories every day using some form of digital technology. In many ways, this shift in storytelling is disrupting the way we traditionally have done marketing. Since this blog [...]

Google Updates its Mobile-Friendly Algorithm

For many website owners, ads are major sources of income. As a website owner, you must know that it can be important to have ads on your website in terms of income, but one thing you may not know is that how you place those ads might affect how many people stay to visit your website. Mobile ads are designed for websites that are frequently visited by users from their mobile devices. There are two main types of mobile ads: [...]

5 Reasons To Redesign Your Company Website In 2016

As a website owner, you already know that it is important to keep your web content updated. Search engines, such as Google and Yahoo, frequently crawl the Internet and highlight newly updated websites. However, you may not know that it is also important to frequently update the structure, to add functionalities, to improve the styles, and to redesign the website completely. Fox Web Creations has listed five great reasons for you to redesign your website for the coming year. [...]

Successful Digital Signage is a Team Effort

Digital Signage users know that the implementation process can be long and tedious, even worse, like something akin to a moving target that is as allusive as shooting clouds in the sky! It’s time to understand why this is often the case and what you can do about it. It’s not hard to recite hundreds of examples on how adding a digital signage network to an organization’s communications mix can reap a variety of rewards, including increased awareness, decreased printing [...]

November 18th, 2015|Digital Signage|

Why Responsive Website Design and Mobile Apps are Essential for Buyer Relevancy

Ever since Cyberspace was still in its infancy nearly three decades ago, e-commerce shopping habits have steadily grown in both sophistication and interactivity. There’s a historical reason for this phenomenon. History has well proven that people who desire milk should not sit in the middle of pastures waiting idly for cows to back up to them—but wait—there is now an app for that, too! Of course, people acquiring any commodity must somehow seek it. However, today, we summon our “milk [...]

Raspberry Pi: The $35 computer

Personal computers are expensive. Before 2012, there really wasn't any cheap way to let your kids learn programming without giving them their own laptop, or to try out a new operating system without reinstalling your current computer. With the release of Raspberry Pi, all the above became possible. It is a $35 computer that is designed specifically for education and innovation and can be connected in series to other Raspberry Pis to increase computing power. Technically speaking, a Raspberry-Pi is [...]

October 29th, 2015|General, Hardware|

Introducing “Billie”, the New Update to WordPress

As a Kansas City web design and marketing company, Fox Web Creations makes websites for our customers, all the way from the front-end to the back-end. The front end is to help our customers present their business nicely and professionally, while the back-end is to help them edit their websites easily and quickly.WordPress, a software framework, is one of our preferred choices for building the back-end. Web designers at Fox Web Creations are excited about its new release this month. This [...]

September 11th, 2015|Wordpress|

The Importance of Local SEO

Local Search Engine Optimization, or SEO, is fast emerging as the new online marketing buzzword for Kansas City web design and marketing businesses; and Fox Web Creations can help your business exceed expectations in this area. Local SEO means optimizing a website so that it comes up higher in the rankings for local searches. Whether you are a local business or a national brand, local SEO can help you take your business several notches higher than where it is [...]

Understanding User Experience in Web Design

At Fox Web Creations, the goal of any Kansas City web design project we take on is to deliver a positive user experience, often abbreviated as 'UX'. When we talk about developing a positive experience for visitors, we focus on achieving an ideal balance of elements such as load time, content and responsive web design. Web design should not be limited to developing websites that look pretty. User experience goes beyond aesthetics; it consists of analyzing how visitors arrive [...]

Proud to Join the Kansas City Startup Village

Fox Web Creations is very pleased to announce that this week we have joined forces with Kansas City Startup Village, a community group led by and made up of startups and entrepreneurs in the Kansas City area. The goal of the group is to support and foster the growth of startups within the community, to encourage and enable education and collaboration, and to increase opportunities for startups and entrepreneurs to succeed through recruitment, programming and knowledge sharing. The vision [...]

What Goes into Creating a Website

Taking steps forward The company website is the hub of your entire marketing plan. Consumers and prospects research products and services long before they make a purchase. A strong company website and online presence is critical to being considered when researchers are evaluating their options. There are several steps to take to build a website that responds to your customer’s needs, provides options and ideas and helps move them toward a purchase or decision to use your service. [...]

Google Recommendations on Responsive Web Design

Whether you’re a webmaster or business owner, it’s important to realize that more and more mobile devices that are being activated each day. This means that websites, along with Web content, will need to be better-optimized for search. Responsive web design is an industry buzz work that you’re likely to hear more and more. A new addition to Google’s algorithm will also go into effect in March, 2015. If your website isn't mobile-friendly, you could stand to lose a ton [...]

Responsive Web Design Today

Since the year 2010, having responsive web design has become more of a requirement for any business that is looking to build or maintain a substantial market share online. The methods by which the average person accesses the Internet are constantly changing, and companies must keep up with the representation of their brand online. What exactly is responsive design? Before you can begin building your responsive website, you need to understand exactly what is meant by the term. Having [...]

How much content is TOO Much content?

The phrase "content is king" is still viable in the Web 2.0+ environment of the mid-2010s. However, there is definitely such a thing as too much of it on a website. Here is a short tutorial on how to determine how much content is too much. Your Analytics Perhaps the easiest way to determine the right amount of text and multimedia on a page is to look at the stickiness of a website. If your PPC ad campaigns and [...]

February 20th, 2015|Blogging, Marketing|

Envisioning The Website That Will Change Your Business

You do not want to create a website that people find forgettable. There are many websites you have visited that are incredibly forgettable. You visit them when you need them, but you do not visit these websites for pure enjoyment. Regardless of what your business does, you need to create a website that people will visit just for the sake of visiting. Creating that site requires the assistance of Fox Web Creations and the steps below.   What Is The [...]

February 9th, 2015|General, Web Design|
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